Content is still KING – Content is a valuable asset – assets require a reliable asset management system This brings us back to the essential purpose of all this activity in M&E and that is content. Content does still rule as king. Content and data are assets, and they need managing. An “asset” is defined […]
About Ivanka Vassileva
This author has yet to write their bio.Meanwhile lets just say that we are proud Ivanka Vassileva contributed a whooping 14 entries.
Entries by Ivanka Vassileva
Challenges M&E companies face today – PART II by CTO & Co-Founder Kamen Ferdinandov Managing the shifting Media Landscape driven by Technology The digital media landscape as a whole is undergoing dramatic transformation with companies having to navigate through emerging technologies alongside elements of associated social change at the same time. The entire value chain […]